If you've been keeping up with the social media frenzy lately, you already know that a strong online presence as a musician or recording artist is crucial for gaining fans and exposure. Utilizing a smart social media campaign will help your band stand out and with the various social networking sites out there, it can be overwhelming to find a plan and stick to it across all platforms.
When creating your presence, remember that your image (brand) is everything. This is the first thing people see before they see you. Make sure you are presented and represented well.